Annual Impact Reports

There is a single light of science, and to brighten it anywhere is to brighten it everywhere.
Isaac Asimov

2019 Impact Report

600 K-12 teachers received free science education textbooks
660 teachers experienced live demonstrations of inexpensive physics and ecology experiments for grades K-6
3 affordable books of NGSS-aligned science lessons published for grades K-6
2 books about environmental issues published for grade 10-adult

25 scientists trained in science communication best practices
561 articles published
187 articles published about biology, botany, and sustainable agriculture
158 articles published about environmental issues, including climate and ecology
76 articles published about human health
140,000 readers in 2019
28.6% increase in total readership over the previous year
32% of readers have expressed interest in information about green living
34% of readers are outdoor activity enthusiasts
43% increase in readers who want to learn more about science
35% of our readers live in San Francisco
30.34% increase in San Francisco readership over the previous year
56% of our readers are women
33.5% of our readers are age 18-24
30% of our readers are age 25-34